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Fighting Fake News

Discover the rise of misinformation in the Philippines and learn effective strategies to stop the spread of fake news in this insightful article.
The image is centered around the theme of combating misinformation. It features various digital elements, such as a smartphone and a newspaper, displaying warnings and the word "FAKE" to signify false information. A red warning triangle with an exclamation mark further emphasizes the caution against fake news. The text "Fighting Fake News" is prominently displayed in red, indicating the serious nature of the topic. The color scheme uses muted tones with red highlights, creating a visual focus on the importance of addressing misinformation. This image is relevant to discussions around media literacy, fact-checking, and responsible journalism.

When the extended community quarantine (ECQ) was imposed in Metro Manila, it was no surprise to see a jump in internet usage and mobile data. Within just the first month, time spent on WiFi networks rose by 63.3%, according to mobile analytics company Opensignal. Telco giant Smart reported a data traffic increase of 15% to 20%. Unfortunately, this surge of information is inevitably followed by misinformation, or what is commonly known as fake news.

Examples of fake news in the Philippines: A police officer in Davao City addressing misinformation about virus infection, a fake 'total lockdown' announcement, and the discredited Fabunan Antiviral Injection as a COVID-19 cure. Highlighting the prevalence of misinformation and the impact of fake news on public perception and safety.
Strategies to fight fake news: Building a strong foundation by engaging on social media to establish credibility and loyalty, and using social media monitoring tools like Media Meter to track and address false information promptly. Emphasizes the importance of vigilance and tools in combating misinformation.

With Media Meter’s media monitoring services, you can track and identify relevant news and information about your company, competitors, or industry. Our media monitoring and social listening tool help you generate data-driven insights for your business. View our media monitoring reports or contact us to request a demo.

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