Ever wondered where 86 million online Filipinos get their daily news fix? Let’s dive into the world of Philippine online news and what makes each one tick and why PR folks should care.
Top 5 Online News Sources in The Philippines
Inquirer.net
Monthly traffic: 1.3M
Inquirer.net‘s commitment to accountability journalism was evident in their 2019 SEA Games coverage. Their reporting documented serious issues: athletes sleeping on hotel floors, teams facing transportation problems, and delegations from Cambodia, Myanmar, and Thailand experiencing significant delays upon arrival. Many teams also struggled with insufficient meal provisions. Their coverage sparked important national conversations about event management and accountability, eventually drawing attention from then-President Duterte. With 8.6 million followers on Facebook, Inquirer.net continues to deliver impactful journalism that drives public discourse.
Manila Bulletin
Monthly traffic: 228K
Manila Bulletin brings something special to the table – they get that the biggest stories sometimes start in the smallest places. While others chase breaking news, they’re out there telling stories about farmers, small businesses, and the everyday heroes of the Philippine economy. Their pandemic coverage focused on the real impact on local food supply chains, giving voice to the farmers and communities at the heart of our food security. With 4.4 million Facebook followers, they prove that sometimes the most important stories are the ones happening right in our backyard.
Philstar.com
Monthly traffic: 972K
When it comes to keeping audiences hooked, Philstar.com knows the game. They’ve mastered the art of making complex stories digestible and interesting. Take their coverage of the 2025 election candidacy filings – while others just reported the basics, Philstar.com dove into the whole story, from social media buzz to thoughtful analysis of celebrity candidates. With 2.8 million Facebook followers, they’re proof that solid journalism never goes out of style.
The Manila Times
Monthly traffic: 160K
With over a century of journalistic excellence, The Manila Times continues to uphold the highest standards of reporting in the digital age. Their coverage of the 2022 elections demonstrated their commitment to in-depth journalism, particularly in their thorough investigation of campaign financing and spending patterns that influenced the race. Two million monthly readers trust their approach to substantive reporting that goes beyond surface-level coverage.
ABS-CBN News
Monthly traffic: 1.2M
Talk about a comeback for the books. When ABS-CBN News lost their TV license in 2020, everyone thought that was it. But here’s the thing: they turned around and absolutely owned the digital space. Now they’re reaching 43 million people on Facebook alone. Remember the Taal Volcano eruption? While everyone was scrambling, they were right there, keeping people posted on every development. No TV tower? No problem.
Rappler
Monthly traffic: 662K
When it comes to speaking truth to power, Rappler doesn’t back down. With Maria Ressa leading the charge, they’ve tackled some of the toughest stories in Philippine journalism. Their coverage of the drug war showed the human cost behind the headlines, bringing global attention to human rights issues. 5.6 million monthly followers on Facebook trust them to dig deeper and ask the hard questions.
GMA News Online
Monthly traffic: 1.6M
GMA News Online proves that trust built over decades translates perfectly to the digital world. Their round-the-clock coverage during Typhoon Yolanda showed what real commitment to journalism looks like. With 36 million Facebook followers, they continue to meet Filipinos where they are with news they can rely on.
Business and financial news
BusinessWorld Online
Monthly traffic: 66.3K
BusinessWorld stands out for translating complex economic shifts into clear insights for decision-makers. During the uncertainty of 2020’s economic downturn, they went beyond market statistics to show how policy changes and market movements affected businesses on the ground. Their reporting helped readers navigate everything from stock market volatility to industry-specific challenges, making them a key resource for business leaders looking to make informed decisions. With 206,000 Facebook followers, they maintain a dedicated audience that relies on their comprehensive business and financial coverage.
BusinessMirror
Monthly traffic: 5.1K
BusinessMirror carved out an essential role during the pandemic, particularly in their coverage of economic relief programs and policies affecting small businesses. While their Facebook following of 94,000 may be modest compared to larger outlets, their focused reporting helped business owners navigate complex government assistance programs during critical times. Their clear analysis of stimulus packages and economic measures provided practical guidance when businesses needed it most.
Working with Philippine media outlets
Understanding each publication’s editorial focus is crucial for effective media engagement. Inquirer.net has built its reputation on investigative journalism and social impact stories. ABS-CBN News has successfully adapted to digital platforms, emphasizing multimedia storytelling. In the business sector, outlets like BusinessWorld and BusinessMirror focus on stories that provide practical value and insights for their business-minded readers.
Keep tabs on your media coverage
Want to know what people are saying about your brand across Philippine media? That’s where we come in. At Media Meter, we track everything from the biggest headlines to the smallest mentions in real time. Think of us as your eyes and ears in the Philippine media landscape. Curious about how it works? Drop us a line or check out some of our sample reports. We’d love to show you around.
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Richelle is a writer, researcher, and a content marketing specialist at Media Meter Inc., turning complex media data into compelling narratives. With a background in research and data analytics, she combines attention to detail with a strategic approach to create content that resonates and drives results, helping brands forge meaningful connections with their audiences.
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