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Consumer Electronics Industry: Everything You Need to Know

Enhance your 2020 communications plan with key industry insights from the latest consumer electronics show!
The image features a digital tablet and a yellow portable music player with connected earphones. The tablet is depicted with a blank screen, while the music player has earphones plugged in, suggesting usage for entertainment, media consumption, or digital connectivity. The design is simple and modern, with a focus on digital devices commonly used in everyday life.

In this industry overview, we’ll be looking at a bunch of interesting facts and statistics: leading electronics brands for budget consumers, top brand discovery channels for youth, and game-changing tech from the latest consumer electronics industry show.

Knowing these will help you build your communications plan for 2020 and identify the right channels to allocate your budget. Let’s dive into it and gather useful insights along the way!

Infographic titled 'TV Still on Top' showing device usage in the Philippines. The infographic highlights the following statistics: 97% Television, 89% Mobile Phone (Feature), 65% Smartphone, 38% Laptop or Desktop Computer, 29% Tablet Device, 6% Internet to TV Streaming Device, 5% Wearable Tech, and 4% E-Reader.

Infographic titled 'Value-for-Money is Key' showing top tech brands for budget and discount buys. The infographic features logos of LG, Bose, and Acer, along with icons representing OLED technology and discount percentages.
Infographic titled 'The Biggest Market of the Next Decade' showing the top 5 tech brands for students and young professionals across all devices. The infographic includes logos and usage percentages for Samsung, Apple, Sony, LG, and Lenovo.
Infographic titled 'Top Local Tech Bloggers' displaying the names and follower counts of five prominent tech bloggers in the Philippines: Abe Olandres from YugaTech, John Nieves from Unbox, Raffy Pedrajita from Tech Patrol News, Michael Josh Villanueva from Gadget Match, and Adam Parnala from Noypi Geeks.

ALSO READ: The Ultimate Consumer Electronics Media List

According to Statista, consumer electronic revenue and user penetration in the Philippines are set to grow in the next four years. If you’re part of the industry, consider yourself lucky, as there’s nowhere to go but up.

But this doesn’t mean that you can relax—technology is ever-changing, and it takes just one breakthrough to shake the whole market up. Consumer electronic companies need to stay regularly updated with developments like these to stay competitive.

With Media Meter’s media monitoring software and social media monitoring tool, you can track and identify relevant news and social media conversations about your company, competitors, or industry.

Request a demo and let our team help you generate data-driven insights and make better business decisions.

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