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Your Ultimate School Media List

Nurturing relationships with the media matters if you want to build credibility for your school. Here's Your Ultimate School Media List.
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Having the right media connections matters if you plan to put your name out there. This is especially true in the education industry, as the competition among schools can be tough. Knowing the right people will help you build your brand’s credibility, spread awareness, and keep up with consumer trends. We understand that a big part of building your business is nurturing relationships with the media, so we’re sharing this list of journalists and bloggers relevant to your sector!

Business Media

You can work with business writers to feature stories on your school’s milestones (new investors, record student body size, etc) or how your school offers the in-demand courses of the future economy.

Key editors from top Philippine newspapers to enhance school PR: Marriane Go of The Philippine Star (315,000 circulation), Loreto Cabanes of Manila Bulletin (329,135 weekday, 392,714 Sunday circulation), and Raul Marcelo of Philippine Daily Inquirer (206,877 weekday, 223,908 Sunday circulation). Connect with these influential media contacts to boost your school's visibility and credibility in the education sector.

Tech Journalists

Tech journalists can write about topics like e-learning and how its offered in your institution. They an feature your school’s high-tech equipment, specialized software, or cover its science-related programs.

Top tech journalists to boost school visibility: Abe Olandres, Editor of YugaTech with 644,100 monthly views; Kathy Moran, Tech Editor of The Philippine Star with 315,000 monthly views; and Angelo Gonzales, Writer at Rappler with 17,300,000 monthly views. Connect with these influential media professionals to enhance your school's presence in the tech and education sectors.

Mommy Bloggers

Choosing a school is a big milestone in parenting, and mommy bloggers are good at giving advice on anything parenting-related. These content creators manage tight communities that foster support among members.

Top mommy bloggers to connect with for school PR: Jackie Go of gojackiego.com, a lifestyle and motherhood blogger; Louise Fandiño of mommypracticality.com, who shares insights on balancing motherhood and career; and Pehpot of pehpot.com, a parenting blogger reviewing family-focused products. Engage these influential bloggers to reach parents and enhance your school's visibility.

ALSO READ: Top 10 Filipino Momfluencers in 2024

Lifestyle Media Bloggers

Lifestyle writers cover a wide range of topics. One relevant subject to your school could be about anything in the arts and culture. Some examples would be a feature on a student exhibit, a school-hosted forum, or a school theatre production.

Influential lifestyle media editors for school PR: Millet Mananquil of The Philippine Star (315,000 circulation), Bea Cupin of Rappler (17,300,000 circulation), AA Patawaran of Manila Bulletin (329,135 weekday, 392,714 Sunday circulation), Joanna Calseanz of Spot.ph, and Ysabel Yuzon of Female Network. Collaborate with these editors to enhance your school's presence in lifestyle media and boost credibility.

Now that you know the right media personalities for the education industry, it’s time to take action! Find what these journalists and bloggers write about, and analyze how they create content for their audience. Once you have a good understanding of what appeals to their readers, collaborate with them and spread your school’s story! Feel free to download this list to help you with your institution’s marketing and public relations initiatives.

According to Statista, consumer electronic revenue and user penetration in the Philippines are set to grow in the next four years. If you’re part of the industry, consider yourself lucky, as there’s nowhere to go but up. But this doesn’t mean that you can relax–technology is ever-changing, and it takes just one breakthrough to shake the whole market up. Consumer electronic companies need to stay regularly updated with developments like these to stay competitive.

With Media Meter’s media monitoring services, you can track and identify relevant news and information about your company, competitors, or industry. Our media monitoring and social listening tool help you generate data-driven insights for your business. View our media monitoring reports or contact us to request a demo.

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