JANUARY 2023 REPORT
BMW Takes the Lead Among Luxury Electric Vehicle Makers in the Philippines
As the car industry moves towards electrification, it is crucial for
luxury manufacturers to stay on top of the latest trends and
developments so they can remain competitive and adapt to the
changing market needs. Taking an active role in conversations
about electric vehicles can enhance brand visibility, improve
reputation, and positively impact sales.
In January, BMW was able to take the top spot among the four car manufacturers included in this report. BMW dominated conversations about luxury electric vehicles, primarily through the positively received launch of the iX3, their second fully-electric model in the Philippines...