In the Philippines, TV journalism brings people together, shapes national conversations, and becomes a trusted source in times of need. These 10 broadcast journalists have made a real impact in Philippine media, known not only for their expertise but for their commitment to bringing important stories to light.
1. Jessica Soho
On Sunday nights, something special happens in homes across the Philippines. People pause, gather around their screens, and tune in, not for the latest blockbuster or trending series, but for stories that feel deeply personal, raw, and Filipino.
At the heart of this is Jessica Soho. For years, Kapuso Mo, Jessica Soho has been a weekend favorite. One of her most popular segments was the “Dalagang Pilipina Challenge,” a viral trend that celebrated Filipino values like modesty and charm. She used this to explore how it connected to the way Filipinos see themselves today and how social media is changing our culture.
Her storytelling has earned her more than just loyal viewers but also international recognition. Jessica’s voice remains one that Filipinos trust, offering a mix of heart and substance that keeps them coming back, week after week
- Facebook: Kapuso Mo, Jessica Soho (One at Heart, Jessica Soho)
- Instagram: @km_jessica_soho
- Tiktok: kmjs
- X: @KM_Jessica_Soho
2. Karen Davila
Anyone who’s watched TV Patrol or ANC Headstart knows Karen Davila doesn’t back down from asking the tough questions. Her 2022 interview with former VP Leni Robredo during the presidential campaign highlighted this, as she pressed for clear answers on tackling poverty and keeping the government transparent, steering the conversation toward practical solutions.
Karen’s YouTube channel shows a different side of her. In her interview with The Voice Kids winner Lyca Gairanod, their casual conversation took a heartwarming turn when they realized they shared the same birthday. The moment quickly went viral, with viewers drawn to the genuine connection they saw between them. It also showed how effortlessly Karen puts people at ease.
Off-screen, she champions women’s and children’s rights through initiatives like Agapay Nanay and the #NoExcuse campaign, which has brought her international recognition. As a UN Women National Goodwill Ambassador, Karen remains a respected and trusted voice.
- Youtube: Karen Davila
- Facebook: Karen Davila
- Instagram: @iamkarendavila
- X: @iamkarendavila
3. Mel Tiangco
In times of crisis, when every detail matters, a steady and trusted voice can bring a sense of calm. For over two decades, Mel Tiangco has been that voice on 24 Oras, delivering critical updates with clarity and tone that Filipinos have come to rely on.
Outside the newsroom, Mel brings the same heart to Magpakailanman, where she shares real life stories. In one episode, “Don’t Kill Your Baby: The Yesha Velasco Story,” Mel narrated the journey of a young mother grappling with postpartum depression, shedding light on the emotional and mental challenges of new motherhood and the strength it takes to face them. This sparked conversations about mental health and the support many mothers need and highlighted Mel’s powerful storytelling.
In 2024, marking 20 years with 24 Oras, she renewed her GMA contract, calling it “a greater mission, broader service to the nation.” To many Filipinos, she remains a trusted ally in times of need.
4. Korina Sanchez
Growing up in a family that valued storytelling, Korina Sanchez learned early on how important it was to listen and connect with people. That sparked her love for telling stories, which eventually led her to journalism. From anchoring TV Patrol to hosting shows like Hoy Gising, The World Tonight, and Rated K, Korina became a familiar name to many Filipinos, known for the way she brings stories to life.
She now reaches audiences weekly with Rated Korina, covering a wide range of topics. One moment she’s exploring local folklore in “Barangay Encanto,” sharing stories of mythical beings passed down through generations. Next, she’s checking out a BTS-themed restaurant blending K-pop culture with Filipino creativity. The mix of serious reports and fun features keeps the show fresh and relatable for everyone.
Her engaging style reaches beyond TV, as she also pens columns in The Philippine Star and Pilipino Star Ngayon, cementing her place as a multimedia powerhouse.
- Youtube: Rated Korina
- Facebook: Korina Sanchez – Roxas
- Instagram: @korina
- Tiktok: korina_official
5. Noli De Castro
For as long as many can remember, the name “Noli ‘Kabayan’ De Castro” has been part of Philippine news. He has this calm, steady way of explaining things that makes even the most nerve-wracking stories easier to follow. With years of experience and a unique perspective as a former Vice President, Noli has become a trusted figure in households across the country.
But it’s not just the hard news where Noli’s impact is felt. His show Magandang Gabi Bayan carved out a special place in Filipino television history, especially with its Halloween specials. Every November 1st, families would gather around their TVs, lights dimmed, as Noli narrated chilling ghost stories and urban legends that sent shivers down everyone’s spine.
For many, it was a tradition that brought families together year after year. Those episodes remain a standout in his career, blending storytelling and culture in a way that’s still remembered today.
- Facebook: Kabayan Noli De Castro
- Instagram: @kabayannolidecastro
6. Vicky Morales
In times of struggle, stories that spark hope can mean everything. For many Filipinos, Vicky Morales has brought those stories to life through Wish Ko Lang. The show has shared countless tales of resilience and heartbreak, often moving viewers to tears.
One of the most poignant episodes featured the story of 12-year-old Mariannet Amper from Davao City. Facing extreme poverty, Mariannet tragically took her own life in 2007. Before her death, she had written a letter to Wish Ko Lang, expressing simple wishes: a new school bag, shoes, and a bicycle for her brother. Her story highlighted the harsh realities many Filipino families endure, but it also showed how even the smallest acts of kindness can spark hope and change for those left behind.
Wish Ko Lang stepped in to help Mariannet’s family, giving them livelihood support, school supplies, and other essentials to help them get back on their feet. It was a heartbreaking story, but it also opened a nationwide conversation about poverty and mental health. Through stories like this, Vicky has shown how compassion and awareness can make a difference, even in the face of the hardest truths.
7. Ces Drilon
Being a journalist comes with risks, especially when the story takes you to dangerous places most people wouldn’t dare to go. It’s a job that requires courage and a deep sense of purpose, something Ces Drilon knows all too well.
In 2008, Ces Drilon and her team were abducted by members of the Abu Sayyaf Group, an extremist group operating in the southern Philippines. They were held hostage for nine days, not knowing if they’d make it out alive. Ces has talked about how terrifying it was, especially with so much uncertainty, but she kept herself together by focusing on her team and holding on to hope. After everything she went through, you’d think she’d step back from journalism, but instead, she came back more determined, ready to keep telling the stories that matter, no matter the risks.
As an advocate for press freedom, she continues to inspire others with her bravery and dedication to the craft.
- Instagram: @cesdrilon
- Tiktok: stressdrilon
- X: @cesdrilon
8. Luchi Cruz-Valdes
Thirty years in journalism is more than enough time to leave a mark on how stories are told and understood. For Luchi Cruz-Valdes, it’s been a career built on curiosity, courage, and commitment to the truth. As the head of News5 and anchor of Frontline Pilipinas, she has built trust by going beyond the headlines and helping people understand the issues that shape their lives.
During the 2016 Philippine Presidential Election, Luchi was the one guiding viewers through the heated campaigns, shifting voter sentiments, and everything in between. She explained the candidates’ promises and platforms in a way that made sense, breaking it down so it felt clear and easy to follow. She also made sure voters had a voice, showing their hopes and frustrations during such a tense time. Through it all, she focused on helping people see what the results could mean for their future.
This dedication has made Luchi one of the most trusted voices in Philippine journalism, someone people rely on to make sense of complex events.
- Facebook: Luchi Cruz-Valdes
- Instagram: @luchicruzvaldes
9. Raffy Tima
When breaking news unfolds, journalists are out in the rain, boots in the mud, microphone in hand, pushing through the wildest storms just to bring the story. Raffy Tima has always been the kind of reporter who shows up, no matter how tough the conditions get, making sure people get the information they need.
His coverage of Typhoon Odette in 2021, reporting live from Siargao Island, showed what it means to be right where the story is happening. With winds howling and debris flying around him, Raffy delivered updates, giving viewers a clear picture of the devastation. His reports provided not just information but a sense of urgency and reality for those watching, showing why he’s a trusted voice in times of crisis.
Raffy’s dedication to journalism has been honored with multiple accolades, such as the “Best Male Newscaster” title at the PMPC Star Awards for Television in 2018 and 2019.
- Youtube: Raffy Tima
- Facebook: Raffy Tima
- Instagram: @raffytima
- Tiktok: raffytima07
- X: @raffytima
10. Atom Araullo
While others focus on breaking news, Atom Araullo has made it his mission to shine a light on social and environmental issues that often go unnoticed. He takes on stories that explore the deeper layers of complex problems, asking what they mean for the future and why they matter right now.
One of his most impactful works, Warmer, takes viewers to the frontlines of climate change, showing how it’s already disrupting lives and communities. In the documentary, Atom explores the heartbreaking effects of melting glaciers, the rising frequency of extreme weather events, and the ways people’s livelihoods are being torn apart. He brings the reality of climate change to life, making it clear that this is a crisis we’re living through, not something that will happen down the road.
Through his commitment to raising awareness and inspiring action, Atom has firmly positioned himself as a voice of conscience in the Philippines.
- Facebook: Atom Araullo
- Instagram: @atomaraullo
- Tiktok: atom_araullo
- X: @atomaraullo
Whose influential voices are talking about your brand?
These journalists play a key role in shaping public understanding and responses during critical events. Through their thorough coverage of political, social, and environmental issues, they provide information that influences public opinion and fuels national discussions.
Is your brand being talked about by the country’s most trusted journalists? With Media Meter’s media monitoring services, you can track who’s mentioning your brand and stay ahead in the narrative. Contact us for inquiries or view our sample media reports.
